Do you want to know exactly how much it cost to start a Youtube channel? If YES, here is a detailed cost analysis for starting a Youtube channel and raising finance.

YouTube is basically an online platform that allows users to upload, view, rate, share and comment on videos; it is a global video-sharing website headquartered in San Bruno, California, United States. The service was created by three former PayPal employees in February 2005. In November 2006, it was bought by Google for US$1.65 billion hence YouTube now operates as one of Google’s subsidiaries.

Having provided you with a:

  1. Industry Overview
  2. Market Research and Feasibility
  3. Youtube Channel Business Plan
  4. Youtube Channel Name ideas
  5. Licenses and Permits
  6. Youtube Channel Marketing Plan
  7. Cost of Starting a Youtube Channel
  8. Marketing ideas & Strategies

YouTube video channel business is under the digital marketing agencies industry and what they do basically is to create advertising campaigns and place the advertisements across digital media outlets. Through in-house capabilities or subcontracting, the agencies provide advice, creative services, account management, production of advertising material, media planning and buying.

YouTube’s revenues in 2007 were noted as “not material” in a regulatory filing. In June 2008, a Forbes magazine article projected the 2008 revenue at $200 million, noting progress in advertising sales via YouTube channels. In January 2012, it was estimated that visitors to YouTube spent an average of 15 minutes a day on the site, in contrast to the four or five hours a day spent by a typical U.S. citizen watching television. In 2012, YouTube’s revenue from its ads program was estimated at 3.7 billion and in 2013 it nearly doubled and estimated to hit 5.6 billion dollars according to e-Marketer, others estimated 4.7 billion.

It is important to categorically state that the vast majority of videos on YouTube are free to view and they are supported by advertising. In May 2013, YouTube introduced a trial scheme of 53 subscription channels with prices ranging from $0.99 to $6.99 a month. The move was seen as an attempt to compete with other providers of online video subscription services such as Netflix and Hulu.

The Digital Marketing Agencies Industry of which the YouTube Video Channel line of business is a subset of is indeed a very large industry and pretty much thriving in all parts of the world especially in developed countries such as United States of America, Canada, United Kingdom, Germany, Australia, Italy et al.

When compared to traditional media that are often too expensive to start–up and even SMEs, a digital marketing approach does not require expensive and out-of-reach budgeting. Which is why companies make use of modern technology and also platforms such as YouTube Video Channels, Facebook, Twitter, LinkedIn, Instagram et al in order to reach a much wider target market as against making use of main stream marketing tools which are expensive.

Over and above, YouTube video channel business cum digital marketing has become an important tool for promoting ones business as it relates to products and services all over the world, not only to sell to customers, but also to engage them. It is now easier for organizations to expand their market from local level to national and even international markets with minimum capital investment under the YouTube video channel platform and other digital marketing platforms.

How Much Does It Cost to Start a YouTube Channel Business?

The cost of setting up a YouTube Channel business to a large extent has reduced from what it used to be; many thanks to the advancement in technology and perhaps the reduction in the price of internet subscription and reach. These days it is now easier to see people set up a YouTube Channel business in their house. All they need to do is register a business name, obtain the required computers/laptops, video recording equipment and tools.

If you are considering starting your own YouTube Channel business, you might not start making profit immediately, but if you continue in the business, it won’t be too long before you gain fame and fortune. All it takes is to gain recognition in the advertising and branding industry.

The income you can generate from your YouTube Channel business is proportional to the finance and time that you invest into the business. You just have to continue to post interesting, educative and entertaining videos (depending on your niche area) before you can attract adverts and promotion contract.

If you have a robust followership/subscriber base, you can easily attract corporate organizations and individuals to place adverts on your YouTube Channel; that is perhaps one of the major means of generating income from a YouTube Channel business.

Basically, it is not expensive starting a YouTube Channel business in the United States of America, Canada, the United Kingdom and Australia. The amount required to start a YouTube Channel business may vary slightly from country to country and from state to state.

Part of the factors that can influence the start–up cost of a standard YouTube Channel business is the amount needed to rent or lease a facility, the cost of the equipment you would need and the money needed to brand your business.

On a more serious note, starting your own YouTube Channel business is to a large extent dependent on your preference and budget. You could budget and spend thousands of dollars, or you could choose to spend moderately; far below a thousand dollars.

Other factors that may be slightly different in terms of costing when it comes to starting a standard YouTube Channel business in any of the countries listed above are cost of labor, cost of transportation and logistics, local tax, business incorporation fee, rent/leasing amongst other factors.

Over and above, when it comes to starting a medium scale YouTube Channel business that is into other forms of digital marketing services, you should be prepared to either rent or lease a standard and centralized facility in a business district; this is going to be one of the areas where you are expected to spend the bulk of your start–up capital.

How Much Does It Cost to Start a YouTube Channel Business in the United States?

These are the key expenses you are expected to make when starting a medium scale but standard YouTube Channel business in the United States of America;

  • The total fee for registering the business in the United States of America – $750.
  • The amount required for obtaining licenses and permits as well as accounting services (software, P.O.S machines and other software) – $3,300.
  • Marketing promotion expenses for the grand opening of the YouTube Channel in the amount of $3,500 and as well as flyer printing (2,000 flyers at $0.04 per copy) for the total amount of $3,580.
  • The cost for hiring a business consultant (including writing business plan) – $2,500.
  • The cost for insurance (general liability, workers’ compensation and property casualty) coverage at a total premium – $2,400.
  • The cost for leasing a small office facility – $80,000.
  • The cost for remodeling the facility – $20,000.
  • Other start-up expenses including stationery ($500), phone and utility deposits ($2,500).
  • The operational cost for the first 3 months (salaries of employees, payments of bills et al) – $60,000.
  • The cost for start-up inventory (internet subscription, storage hardware,video editing software, notice board, printing papers, printing ink/cartridges, pen and stencil et al) – $5,500.
  • The cost for cash register, security, ventilation, signage – $3,750.
  • The cost of video recording equipment and internet facility (Internet server, video camera, lens, computers/laptops, video lighting equipment, audio processor, connectors, interface panel remote control, cables, equipment rack, power protection equipment, UPS, microphone, silent microphone, mixer, monitor speakers, speaker mounts, tripods et al)- $25,000.
  • The cost for the purchase of office furniture and gadgets (telephone, printing machines, computers, tables and chairs, book/DVD shelves, cabins, standard library, photocopier, fax machine, amongst others) – $4,000.
  • The cost for building and hosting a website – $600.
  • The cost for opening party – $2,000.
  • Miscellaneous – $5,000.

You will need an estimate of one hundred and fifty thousand dollars ($150,000) to successfully set up a medium scale but standard YouTube Channel business in the United States of America. Please note that this amount includes the salaries of all the staff for the first 3 months of operation.

Starting a small scale but standard YouTube Channel business in the United States of America will cost fromt five thousand dollars to fifteen thousand Dollars ($5,000 to $15,000). Please note that with this budget, you will be expected to settle for fairly used video recording equipment and the business will be based in your home or a small office so as to enable you cut cost and overhead drastically. Please note that with this budget, you can only hire workers on a contract basis/freelancers or you will contract some of your jobs out.

When it comes to starting a standard and large scale YouTube Channel business with more than a hand full of employees in the United States of America, a YouTube Channel business that also offers digital marketing services, then you should look towards budgeting well over three hundred thousand dollars ($300,000).

How Much Does It Cost to Start a YouTube Channel Business in the United Kingdom?

These are the key expenses you are expected to make when starting a medium scale but standard YouTube Channel Station in the United Kingdom;

  • The cost for remodeling the office facility – £18,500.
  • The cost for leasing a small office facility – £85,000.
  • The cost for insurance (general liability, workers’ compensation and property casualty) coverage at a total premium – £2,400.
  • The cost for hiring business consultant (including writing business plan) – £2,500.
  • Marketing promotion expenses for the grand opening of the YouTube Channel in the amount of £3,500 and as well as flyer printing (2,000 flyers at £0.04 per copy) for the total amount of £3,580.
  • Legal expenses for obtaining licenses and permits as well as accounting services (software, P.O.S machines and other software) – £700.
  • In the United Kingdom, online applications are usually registered within 24 hours and cost £12 (paid by debit or credit card or PayPal). Postal applications take 8 to 10 days and cost £40 (paid by check made out to ‘Companies House’). There’s a same day service costing £100.
  • Other start-up expenses including stationery (£300), phone and utility deposits (£1,500).
  • Operational cost for the first 3 months (salaries of employees, payments of bills et al) – £60,000.
  • The cost for start-up inventory (internet subscription, storage hardware, video editing software, printing papers, printing ink/cartridges, pen and stencil et al) – £5,000.
  • The cost for cash register, security, ventilation, signage – £2,500.
  • The cost of purchase and installation of CCTVs: £4,500.
  • The cost of video recording equipment and internet facility (Internet server, video camera, lens, computers/laptops, video lighting equipment, audio processor, connectors, interface panel remote control, cables, equipment rack, power protection equipment, UPS, microphone, silent microphone, mixer, monitor speakers, speaker mounts, tripods et al) – £23,000.
  • The cost for the purchase of furniture and gadgets (Telephone, printing machines, computers, tables and chairs, book/DVD shelves, cabins, standard library, photocopier, fax machine, amongst others) – £2,500.
  • The cost for building and hosting a website – £600.
  • The cost for opening party – £2,000.
  • Miscellaneous – £5,000.

You will need an estimate of one hundred and forty thousand Pounds Sterling (£140,000) to successfully set up a medium scale but standard YouTube Channel business in the United Kingdom. Please note that this amount includes the salaries of all the staff for the first 3 months of operation.

Starting a small scale but standard YouTube Channel business in the United Kingdom will cost about four thousand to fifteen thousand Pounds Sterling (£4,000 to £15,000). Please note that with this budget, you will be expected to settle for fairly used video recording equipment and the business will be based in your home or a small office so as to enable you cut cost and overhead drastically. Please note that with this budget, you can only hire workers on a contract basis/freelancers or you will contract some of your jobs out.

When it comes to starting a standard and large scale YouTube Channel business with more than a hand full of employees in the United Kingdom, a YouTube Channel business that also offers digital marketing services, then you should look towards budgeting well over two hundred and eighty thousand Pounds Sterling (£280,000).

How Much Does It Cost to Start a YouTube Channel Business in Canada?

These are the key expenses you are expected to make when starting a medium scale but standard YouTube Channel business in Canada;

  • For federal incorporation of business in Canada, the cost to incorporate is $200 if filed online through Corporations Canada’s online Filing Centre ($250 if filed through other means).
  • The amount required for obtaining licenses and permits as well as accounting services (software, P.O.S machines and other software) – $3,300.
  • Marketing promotion expenses for the grand opening of the YouTube Channel in the amount of $3,500 and as well as flyer printing (2,000 flyers at $0.04 per copy) for the total amount of $3,580.
  • The cost for hiring business consultant (including writing business plan) – $2,500.
  • The cost for insurance (general liability, workers’ compensation and property casualty) coverage at a total premium – $2,400.
  • The cost for leasing a small office facility – $80,000.
  • The cost for remodeling the facility – $20,000.
  • Other start-up expenses including stationery ($500), phone and utility deposits ($2,500).
  • The operational cost for the first 3 months (salaries of employees, payments of bills et al) – $60,000.
  • The cost for start-up inventory (internet subscription, storage hardware, video editing software, notice board, printing papers, printing ink/cartridges, pen and stencil et al) – $5,500.
  • The cost for cash register, security, ventilation, signage – $3,750.
  • The cost of video recording equipment and internet facility (Internet server, video camera, lens, computers/laptops, video lighting equipment, audio processor, connectors, interface panel remote control, cables, equipment rack, power protection equipment, UPS, microphone, silent microphone, mixer, monitor speakers, speaker mounts, tripods et al)- $25,000.
  • The cost for the purchase of office furniture and gadgets (telephone, printing machines, computers, tables and chairs, book/DVD shelves, cabins, standard library, photocopier, fax machine, amongst others) – $4,000.
  • The cost for building and hosting a website – $600.
  • The cost for opening party – $2,000.
  • Miscellaneous – $5,000.

You will need an estimate of one hundred and fifty thousand Dollars ($150,000CAD) to successfully set up a medium scale but standard YouTube Channel business in Canada. Please note that this amount includes the salaries of all the staff for the first 3 months of operation.

Starting a small scale but standard YouTube Channel business in Canada will cost about five thousand dollars to fifteen thousand Dollars ($5,000CAD to $15,000CAD). Please note that with this budget, you will be expected to settle for fairly used video recording equipment and the business will be based in your home or a small office so as to enable you cut cost and overhead drastically. Please note that with this budget, you can only hire workers on a contract basis/freelancers or you will contract some of your jobs out.

When it comes to starting a standard and large scale YouTube Channel business with more than a hand full of employees in Canada, a YouTube Channel business that also offers digital marketing services, then you should look towards budgeting well over three hundred thousand Dollars ($300,000CAD).

How Much Does It Cost to Start a YouTube Channel Business in Australia?

These are the key expenses you are expected to make when starting a medium scale but standard YouTube Channel Business in Australia;

  • In Australia, the fees to register your business name with ASIC include: $34 for 1 year. $80 for 3 years.
  • The amount required for obtaining licenses and permits as well as accounting services (software, P.O.S machines and other software) – $3,300.
  • Marketing promotion expenses for the grand opening of the YouTube Channel in the amount of $3,500 and as well as flyer printing (2,000 flyers at $0.04 per copy) for the total amount of $3,580.
  • The cost for hiring business consultant (including writing business plan) – $2,500.
  • The cost for insurance (general liability, workers’ compensation and property casualty) coverage at a total premium – $2,400.
  • The cost for leasing a small office facility – $80,000.
  • The cost for remodeling the facility – $20,000.
  • Other start-up expenses including stationery ($500) and phone and utility deposits ($2,500).
  • The operational cost for the first 3 months (salaries of employees, payments of bills et al) – $60,000.
  • The cost for start-up inventory (internet subscription, storage hardware, video editing software, notice board, printing papers, printing ink/cartridges, pen and stencil et al) – $5,500.
  • The cost for cash register, security, ventilation, signage – $3,750.
  • The cost of video recording equipment and internet facility (Internet server, video camera, lens, computers/laptops, video lighting equipment, audio processor, connectors, interface panel remote control, cables, equipment rack, power protection equipment, UPS, microphone, silent microphone, mixer, monitor speakers, speaker mounts, and tripods et al)- $25,000.
  • The cost for the purchase of office furniture and gadgets (telephone, printing machines, computers, tables and chairs, book / DVD shelves, cabins, standard library, photocopier, and fax machine, amongst others) – $4,000.
  • The cost for building and hosting a website – $600.
  • The cost for opening party – $2,000.
  • Miscellaneous – $5,000.

You will need an estimate of one hundred and fifty thousand dollars (AUD$150,000) to successfully set up a medium scale but standard YouTube Channel business in Australia. Please note that this amount includes the salaries of all the staff for the first 3 months of operation.

Starting a small scale but standard YouTube Channel business in Australia will cost from five thousand dollars to fifteen thousand Dollars (AUD$5,000 to AUD$15,000). Please note that with this budget, you will be expected to settle for fairly used video recording equipment and the business will be based in your home or a small office so as to enable you cut cost and overhead drastically. Please note that with this budget, you can only hire workers on a contract basis/freelancers or you will contract some of your jobs out.

When it comes to starting a standard and large scale YouTube Channel business with more than a hand full of employees in Australia, a YouTube Channel business that also offers digital marketing services, then you should look towards budgeting well over three hundred thousand dollars (AUD$300,000).

Estimating Start-Up Cost for YouTube Channel Business Based on the following factors;

  • Specific Location

Basically, a business such as YouTube Channel business or any related internet based business can be started in any location as long as there is fast internet connection in such area. But the truth is that if you want to build a business where you intend to also interface with your clients physically, then you should consider renting an office facility in a good location.

  • Staff/Manpower

When it comes to starting a standard YouTube Channel business on a large scale; a business that has the capacity to offer digital marketing services, then you would need the services of the following professionals;

  • Chief Executive Officer
  • Creative Director
  • Digital Advertising Specialist
  • Human Resources and Admin Manager
  • Sales and Marketing Executive
  • Accountant
  • Video Editor cum Graphic Artist
  • Content Creator/Online Traffic Generator
  • Client Service Executive

Can YouTube Channel Business Be Bootstrapped on a Lean Budget Right from Home?

If you a looking for a small scale internet based business that you can successfully bootstrap on a lean budget right from your home, then you should consider starting a YouTube Channel business. One good thing about YouTube Channel business is that you can successfully run the business from your home especially if you choose to operate on a small scale and if you have a facility that can accommodate the video recording equipment.

As a matter of fact, you can start a YouTube Channel business with as low as five thousand dollars or even less depending on how small you want the business to be. All you need to do is register the business, purchase the basic needed video recording gadgets (fairly used), subscribe to the internet, print your business card and promote your YouTube Channel.

The challenge here is that you must be ready to take on more than half of the available roles in the business. You should be able to serve as the Chief Executive Officer, Creative Director, Digital Advertising Specialist, Human Resources and Admin Manager, Sales and Marketing Executive, Accountant, Video Editor cum Graphic Artist, Content Creator/Online Traffic Generator and Client Service Executive.

How Much Does It Cost to Buy a YouTube Channel Franchise?

From available research conducted, there are no known fully operational YouTube Channel business in the United States of America, United Kingdom, Canada and Australia that is into franchising; most players in this line of business are adopting strategies that will help them leveraging on the internet to promote their YouTube Channel, increase their subscription base hence creating opportunities to win advertising contract.

Besides, it is easier to start and run a YouTube Channel business from scratch to profitability without leveraging on a known brand name. People will place adverts on your YouTube Channel based on the number of subscribers you have as against relying on a brand name.