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Drone Photography Business Plan – Executive Summary Sample

Are you about writing an aerial drone photography business plan? If YES, here is a sample attention grabbing drone photography business plan executive summary, goals, mission and vision statements, product/service description and management structure that will surely attract investors.

  1. Executive Summary
  2. Market Analysis
  3. SWOT Analysis
  4. Financial Projection
  5. Marketing Plan
  6. Marketing ideas & Strategies

Aerial Drone Photography Business Plan – Executive Summary

Wide – Spread Pictures® Aerial Drone Photography Company is a registered and licensed business enterprise in the photography industry that will specialize in aerial drone photography business. Although our business will be based in Bay – Orleans, Massachusetts where we were intend setting up our corporate office, but we intend working for clients both in the United States of America and the any part of the world.

Wide – Spread Pictures® Aerial Drone Photography Company will be involved in the all aspect of aerial drone photography services such as Phase I Environmental Site Assessments for property analysis, create orthophotos, alternatively known as orthophotomaps (Orthophotos are commonly used in geographic information systems), in cartography (particularly in photogrammetric surveys), which are often the basis for:

  • Topographic maps
  • Land-use planning
  • Archaeology
  • Movie production
  • Environmental studies
  • Power line inspection
  • Surveillance
  • Commercial advertising
  • Conveyancing
  • Artistic projects, et al.

Our business goal is to become one of the leading aerial drone photography company in the United States and we will make sure that every job we handle can favorable compete with the best in the industry.

We are aware that there are several large and small aerial drone photography businesses all around the United States which is why we spent time and resources to conduct our feasibility studies and market survey so as to position our aerial drone photography business in Bay Orleans – Massachusetts and also to offer much more than our competitors will be offering in terms of products and of course customer service.

Much more than producing top notch photos, our customer care is going to be second to none in the whole of Bay – Orleans, Massachusetts. We know that our customers are the reason why we are in business which is why we will go the extra mile to get them satisfied when they engage our services and also to become our loyal customers and ambassadors.

At Wide – Spread Pictures® Aerial Drone Photography Company our client’s best interest come first and everything we do will be guided by our values and professional ethics.

We will ensure that we hold ourselves accountable to the highest standards by delivering excellent and neat jobs and also meeting our client’s needs precisely and completely. We will cultivate a working environment that provides a human, sustainable approach to earning a living, and living in our world, for our partners, employees and for our clients.

Wide – Spread Pictures® Aerial Drone Photography Company is a family business that is owned by Rev. George Canton – Freeman and his family. The business will be managed by his son Marco Canton – Freeman a graduate of Business Administration who is a member of The DC Area Drone User Group – the largest UAV club in the US, and also the Academy of Model Aeronautics.

He has extensive experience working with one of the leading photography companies in the United States of America. He will bring his experience and expertise to help build and grow Wide – Spread Pictures® Aerial Drone Photography Company to compete favorably with other leading aerial drone photography companies in the United States of America.

  • Our Products Offering

Wide – Spread Pictures® Aerial Drone Photography Company is in the aerial drone photography industry for the purpose of making profits and we will ensure we go all the way position our business in key cities in Bay Orleans, Massachusetts and other key cities in the United States of America.

Here are some of the products and services that will be offering;

  • Phase I Environmental Site Assessments for property analysis
  • Create orthophotos, alternatively known as orthophotomaps (Orthophotos are commonly used in geographic information systems)
  • Cartography services particularly in photogrammetric surveys, which are often the basis for topographic maps, land-use planning, archaeology, movie production, environmental studies, power line inspection, surveillance, commercial advertising, conveyancing, and artistic projects
  • Other related aerial drone photography advisory and consulting services.

Our Vision Statement

Our vision is to build an aerial drone photography company that will have active presence all over Bay – Orleans, Massachusetts and other key cities both in the United States of America and Canada

  • Our Mission Statement

Our mission is to establish an aerial drone photography company that will make available a wide range of services and products as it relates to aerial drone photography business at affordable prices and to build a business that will grow to become one of the top 10 aerial drone photography companies in the United States.

  • Our Business Structure

Wide – Spread Pictures® Aerial Drone Photography Company do not intend to start a photo booth business whose presence can only be found in Bay – Orleans; our intention of starting an aerial drone photography business is to build a standard business with active presence in strategic locations in Bay – Orleans, Massachusetts and of course other key cities spread across the United States and Canada. We will ensure that we put the right structure in place that will support the kind of growth that we have in mind while setting up the business.

In putting in place a good business structure, we will ensure that we hire only people that are qualified, honest, customer centric and are ready to work to help us build a prosperous business that will benefit all the stake holders (the owners, workforce, and customers).

As a matter of fact, profit-sharing arrangement will be made available to all our management staff and it will be based on their performance for a period of three years or more. In view of that, we have decided to hire qualified and competent hands to occupy the following positions;

  • Chief Executive Officer (Owner)
  • Admin and Human Resources Manager
  • Sales and Marketing Manager
  • Aerial Drone Photographic Specialist / Operators
  • Accountant
  • Client Services Executive

Roles and Responsibilities

Chief Executive Officer – CEO:

  • Increases management’s effectiveness by recruiting, selecting, orienting, training, coaching, counseling, and disciplining managers; communicating values, strategies, and objectives; assigning accountabilities; planning, monitoring, and appraising job results; developing incentives; developing a climate for offering information and opinions; providing educational opportunities.
  • Creates, communicates, and implements the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
  • Responsible for fixing prices and signing business deals
  • Responsible for providing direction for the business
  • Creates, communicates, and implements the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
  • Responsible for signing checks and documents on behalf of the company
  • Evaluates the success of the organization
  • Reports to the board

Admin and HR Manager

  • Responsible for overseeing the smooth running of HR and administrative tasks for the organization
  • Maintains office supplies by checking stocks; placing and expediting orders; evaluating new products.
  • Ensures operation of equipment by completing preventive maintenance requirements; calling for repairs.
  • Updates job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.
  • Enhances department and organization reputation by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments.
  • Defines job positions for recruitment and managing interviewing process
  • Carries out staff induction for new team members
  • Responsible for training, evaluation and assessment of employees
  • Responsible for arranging travel, meetings and appointments
  • Oversees the smooth running of the daily office activities.

Sales and Marketing Manager

  • Manages external research and coordinate all the internal sources of information to retain the organizations’ best customers and attract new ones
  • Models demographic information and analyze the volumes of transactional data generated by customer purchases
  • Identifies, prioritizes, and reaches out to new partners, and business opportunities et al
  • Identifies development opportunities; follows up on development leads and contacts; participates in the structuring and financing of projects; assures the completion of development projects.
  • Responsible for supervising implementation, advocate for the customer’s needs, and communicate with clients
  • Develops, executes and evaluates new plans for expanding increase sales
  • Documents all customer contact and information
  • Represents these company in strategic meetings
  • Helps to increase sales and growth for the company

Aerial Drone Photographic Specialist / Operators

  • In charge of Phase I Environmental Site Assessments for property analysis
  • Creates orthophotos, alternatively known as orthophotomaps (Orthophotos are commonly used in geographic information systems)
  • Handles cartography services particularly in photogrammetric surveys, which are often the basis for topographic maps, land-use planning, archaeology, movie production, environmental studies, power line inspection, surveillance, commercial advertising, conveyancing, and artistic projects
  • Handles other related aerial drone photography advisory and consulting services.

Accountant

  • Responsible for preparing financial reports, budgets, and financial statements for the organization
  • Provides managements with financial analyses, development budgets, and accounting reports; analyzes financial feasibility for the most complex proposed projects; conducts market research to forecast trends and business conditions.
  • Responsible for financial forecasting and risks analysis.
  • Performs cash management, general ledger accounting, and financial reporting
  • Responsible for developing and managing financial systems and policies
  • Responsible for administering payrolls
  • Ensures compliance with taxation legislation
  • Handles all financial transactions for the organization
  • Serves as internal auditor for the organization

Client Service Executive

  • Ensures that all contacts with clients (e-mail, walk-In center, SMS or phone) provides the client with a personalized customer service experience of the highest level
  • Through interaction with clients on the phone, uses every opportunity to build client’s interest in the company’s products and services
  • Manages administrative duties assigned by the human resources and admin manager in an effective and timely manner
  • Consistently stays abreast of any new information on the organizations’ products, promotional campaigns etc; to ensure accurate and helpful information is supplied to clients when they make enquiries.
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