Are you about writing a daycare business plan? If YES, here is a sample daycare business plan SWOT analysis that exposes the strength, weakness, opportunities and threats of starting a daycare business.

  1. Executive Summary
  2. Market Analysis
  3. SWOT Analysis
  4. Financial Projection
  5. Marketing Plan
  6. Marketing ideas & Strategies

Daycare Business Plan SWOT Analysis – Economic Analysis

Over the years, child care has gained more significance in the United States like never before. The global financial crisis that hit the world in the late 2,000s, has caused child care services less affordable for the common families in the United States.

With the daycare business, you do not have to worry if there is a down period. This is because there is always a boom in this business all year round. The boom in sales is not dependent on the state of the economy. This is because all year round, there will be the need for guardians to work and as such some folks have to take care of the kids.

Furthermore, the day care business is one business that guarantees return on investment. It is for this reason that a lot of people are cashing in on the trade. That is why the services being rendered by the day care folks have to be top notch at all times. Trainings have to be given to the employees, so that the services being rendered would make for success. Because one thing is for sure, if your services are good, others will know about it.

Daycare Business Plan – SWOT Analysis Sample

Our purpose of starting a day care center is to compete favorably with other schools, and surpass them. We have also decided to have a test run on the business for a period of 5 years. This is to know how we are able to fare during this time, as well as to determine if we are to devote more resources, additional money, for the expansion of the business.

We shall start with just one center for now and then see how we are able to succeed despite the myriad of competition. In arriving at all these, we deemed it fit to employ the services of an expert who has helped us with conducting a SWOT analysis.

It was expedient that we did this, so as to ensure that we have what it takes to run a day care school and perhaps even build more branches. Here is a summary of the result from the SWOT Analysis that was conducted on behalf of Tiny Thoughts;

  • Strength:

Our area of strength to a very large extent lies in the fact that the owner of our day center is well versed in child psychology. This is really a positive one for us, because we believe that we shall be able to really handle the kids that are put in our care, unlike some folks who have no background knowledge in education and psychology.

  • Weakness:

The perceived weakness for our business could be that we are starting out as newbies and it really isn’t easy to convince people to come and enroll their kids at the day care. This is why we have got to really work hard at our advertising strategies, as well as solidify how to seal deal with our potential clients.

  • Opportunities:

The fact that we intend to lower the fees involved in enrolling a kid at our daycare, seems to be one of the ways at which we will attract all and sundry. We are certain without a doubt that with the quality of our employees and services, we shall attract clients that would be highly satisfied with us.

  • Threat:

Some of the threat our business may likely faced with might be a scenario where a kid has an illness and yet comes to the center. There may be likelihood that such an epidemic might spread to other kids. As such; this might not be nice because that might make some guardians want to withdraw their kids to a safer place.