Are you about starting a starting a clothing line? If YES, here are 50 catchy creative clothing line name ideas you can use for effective brand identity creation. Picking the wrong name for your clothing line can be a very expensive mistake down the road because the type of name you choose says a lot about your brand.

A Simple idea for Creating a Catchy Name for Your Clothing Line

If you are conversant with the trend in the clothing line industry, you will realize that the name you choose for your clothing line can give you leverage in the market place. The truth is that if the name of your clothing label sounds nice and appealing, people can easily accept your brand.

Before arriving at a name for your clothing line, it wouldn’t cost you anything to go online and check out the names of the leading brands in the clothing line industry. This means that you can take a cue from them. If your name and surname sounds nice and short, you may then consider using it as your clothing line brand name.

For example; if your name is Sean Berg or Lois Ted, you can choose Sean Berg™ or Lois Ted™ et al to be your clothing brand name. You can as well choose any name even if it is not your name, as long as it represent the style of brand you want to build. It could be the name of a city, fruit, and animal et al. The rule of thumb is that your brand name and company name should be different.

List of Popular Clothing Line Names in the United States to Help you Get More ideas for your Own Name

  • Mark & Spencer
  • Ralph Lauren
  • Calvin Klein
  • Gucci
  • Tommy Hilfiger
  • TM Lewin
  • H & M
  • Levi Strauss
  • Dockers
  • Louis Vuitton
  • Atmosphere
  • Mulberry
  • Burberry
  • Hugo Boss
  • Adidas
  • Nike
  • Puma
  • Old Navy

A cool brand name can pique curiosity and draw positive attention to your brand while a bad name can cause people to start avoiding your brand. To help you get it right, here are some expert advice for choosing a catchy name for your clothing line.

6 Factors to Consider When Choosing a Name for your Clothing Brand

1. Consider Copyright Issues

The first thing you want to be sure of is that you are not stealing anybody’s brand name. Using a name that someone else already uses can pose some problems in the future even if the name is not trademarked. You might want to create a website for your brand, or a social media account, only to discover that someone has already used the name.

Your customers may also confuse your brand with other people’s brand. It helps to take your time to come up with a unique Business Name, and then check with the copyright and trademark registration agency to confirm that no one else has used/is planning to use the same name. You should also do a domain name and social media research to be sure that the name is still available for use.

2. Consider Future Expansion

If you set up a clothing line and let’s say you start with selling nice face caps but you still have a plan to include T-Shirts, socks, and other clothing items in the future, then naming your brand ‘Smart Caps’ is a bad naming strategy. You should choose a name that leaves room for expansion so that you can easily fit other products in as you desire.

3. Consider Your Competitors and Role Models

Check out your top 5 competitors or clothing brands you are trying to model, and look at their naming strategies – do you notice any pattern or trend? You don’t want to be the guy with a weird brand name. Sometimes choosing a unique name might help you stand out but you have to conduct a research to see if the name of a clothing brand has any significant impact on consumer choices and sales in your preferred business location.

4. Choose a Name That Piques Curiosity

You can make a lot of sales from building curiosity around your brand. One company that used this strategy is 99 Designs. A name like 99 Designs effortlessly piques curiosity and people would want to know what 99 Designs stands for, and what the brand is all about.

5. The Shorter, The Better

Don’t choose a brand name that has people gasping for breath after pronouncing it. Stick to shorter names that are cool and catchy but easy to pronounce.

6. Choose a Language That Appeals to Your Audience

If you are trying to sell your clothing brand to a British audience, choose a name that appeals to that audience, choose a name that will appeal to a British audience or at least, one that they can related with. You don’t want a brand name that sounds so strange and has people wondering “Oh what exactly do they do there?”

Basically, when choosing a name for your clothing line, you should choose a name that tells your brand’s story, appeals to your preferred audience, has not been taken by someone else, and is available for use both on social media and all over the internet.

Ajaero Tony Martins