Yes. LEGO in recent years has gained massive attention, especially among collectors and investors owing to the value that these sets can hold. Buying and selling Lego can indeed become a viable money-making endeavor, and it’s all about the life cycle of Lego sets.
Note that the company makes and sells these sets for a number of years, and afterward, they retire the sets and won’t sell them in conventional shops anymore. Collectors who couldn’t get them and are willing to go for a discontinued set will then have to seek the special editions on eBay or Amazon.
As such, if you decide to invest in Lego, note that you can make good money by billing high prices for those unique sets people want.
How Much Does Lego Sell for Per Kg?
While the answer to the above question can be difficult, note that LEGO sets are normally sold for around $10 to $15 per 100 grams (0.1 kg) in the United States. Nevertheless, note that the exact price will depend on certain critical factors. Those factors include;
Set Complexity and Size
Lego sets are known to vary based on their complexity, and the ones with more intricate designs are known to have special pieces and a higher number of bricks. Also, note that bigger sets that have more pieces will have a much lower cost per kilogram because they feature a wide range of bricks.
It is possible for smaller sets to possess a higher cost per kilogram since they will feature specific pieces that are quite expensive to source or make.
Part Diversity and Rarity
One thing you have to understand is that Lego pieces tend to vary and there are some that are known to be very difficult to find or even possess rare functionalities, and this makes them more popular among collectors and enthusiasts. It is also possible to encounter bricks with unique shapes, colors, or printed designs.
Also, keep in mind that these pieces will come at very exorbitant individual costs, and this will influence the general cost per kilogram of a set that features these pieces.
Licensing and Themes
You must have come in contact with plastic bricks themed with Star Wars, Harry Potter, and Lord of the Rings or the Teenage Mutant Ninja Turtles. Note that it is impossible to leverage these movies without reaching a good agreement with the appropriate party.
As such, you have to understand that licensing agreements will more or less result in higher manufacturing costs owing to royalty payments. Keep in mind that these additional expenses will most definitely have an impact on the cost per kilogram of Lego sets.
Material Quality and Production Costs
This is another vital factor to take into account when analyzing how much Lego sells per Kg in the United States. Have it in mind that the quality of plastic utilized in Lego bricks is very essential particularly when you take into consideration their durability and interlocking mechanism.
Note that materials with superb quality can heighten production costs, and this will have a say in the general cost per kilogram. Aside from that, Lego’s eagerness to maintain sustainable manufacturing practices and eco-friendly materials will also have to factor in the overall costs.
Packaging and Presentation
If you really want to understand how much Lego sells per kg, then it is imperative you take into account the packaging and presentation.
Keep in mind that Lego sets are well renowned for their attractive packaging and attention to detail. You will also want to understand that the exact design of the Lego as well as the quality of the packaging will in many ways impact the overall perceived value of the product.
Aside from that, it will also factor in when deciding the right pricing strategy and without doubt the cost per kilogram of Lego sets.
Marketing and Branding
LEGO in recent years has gained massive attention, especially among collectors and investors owing to the value that these sets can hold.
However, you shouldn’t underestimate the importance of the right marketing and promotion. Have it in mind that putting in place a viable brand presence and marketing strategies will most definitely determine how your consumers perceive the set and the value they attribute to it.
Also note that the brand’s notoriety for quality, creativity, and innovation could possibly justify exorbitant prices for its products, and this will affect the cost per kilogram.
Retailer Markup and Distribution Costs
Legos are sold in a wide range of settings and shops, and the prices per Kg will also vary depending on the location and the retailers’ markup, distribution costs, as well as supply chain logistics.
This is, without doubt, one of the most important factors to take into account; however, note that it will most definitely vary from one retailer to another, and this will have a buoyant say in the final price and indeed the cost per kilogram.
Exclusive and Limited-Edition Sets
Just as noted above, the company makes and sells sets for a number of years, and afterward they retire it and it won’t be sold in conventional shops anymore.
Collectors who couldn’t get them and are willing to go for a discontinued set will then have to seek the special editions on eBay or Amazon. These sets come with premium pricing owing to their exclusivity, which translates to more costs per kilogram.
Truth be told, the exact amount Lego sets sell per kilogram in the United States will have to depend on a wide range of factors. Take your time to find the prices of similar sets on online marketplaces and design your pricing strategy accordingly.
Don’t ever forget that the value of a Lego set will most definitely depend on the factors noted above. Owing to that, you have to be willing to negotiate with interested buyers.