Do you need makeup palette at a wholesale price for a makeup line? If YES, here are top 50 makeup palette manufacturing companies in the world. In the makeup world, a palette is a board or kit with several shades of eye shadow or other products lined up to be used together. This use of the word is inspired by the palettes of the art world. Makeup palettes always seem like they offer so much bang for your buck—and really they do.
Makeup palettes are sold by the unit and they tend to vary in price. Low-end palettes start from at least $5, while high-end ones sell for upwards of $150. Have it in mind that the profit margins for this industry average 40%, with some running as high as 80%.
While wooden palettes are some of the most commonly used, many manufacturers now offer plastic or recycled plastic palettes, which are reusable and more rugged. In this present age, there are even metal palettes, such as steel and aluminium, available for more extreme needs.
List of Makeup Palette Manufacturers for 2023
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A whole lot of luxury sits in the pocket-sized Les Beiges Healthy Glow Natural Eye Shadow Palette. Chanel delivers a light and creamy eye shadow formula in five peach-toned, glimmering shades.
Inspired by the brand’s history with purple makeup, Urban Decay created Ultraviolet, the latest in the Naked eye shadow palette franchise. Unlike its predecessors, this one comes loaded with vibrant pink and purple hues, plus one colour-shifting topper called
You can take it from Kim Kardashian West herself: Having options when it comes to neutral eye shadow is important. The extension of her first neutral palette, the KKW Beauty the Classic II Eye Shadow Palette, proves it with a brand-new selection of golds and beiges, plus warm and cool brown tones.
Pat McGrath Labs
In June, legendary makeup artist Pat McGrath partnered with Naomi Campbell to create the Divine Rose II Shadow Palette, and approval from Campbell is basically a guarantee of unbeatable quality. This palette comes with the first-ever “triochrome” — a metallic shade that shifts between three different colours in the light — to ever hit the market.
With its Confessions of a Maneater Eye & Cheek Palette, Tarte makes putting on eye makeup bogglingly simple. Just six dusky pink and plum shades sit inside this palette and you’ll never feel overwhelmed or confused about which shades to start with.
You can dip a finger into any Juvia’s Place eye shadow palette and you’ll instantly get why editors and influencers use them so much. The brand’s latest, the Warrior III Palette, delivers a spectrum of vivid mattes in its beloved, high-pigment formula.
Nars translated its staple Orgasm blush into an Orgasm Eye Shadow Quad that’s just as pretty — and universally flattering, thanks to those metallic golds and peachy-pink shades.
If you choose to stick to neutrals but want an easy introduction to colourful eye shadows, Beauty Bakerie’s Do It For The Graham Palette can provide both. The red, blue, green, and yellow shades in this palette pack a punch when it comes to pigment, but the shades themselves are just muted enough to remain approachable to newbie.
Uoma Beauty Allure
The way the powders in Uoma Beauty’s Allure Black Magic Color Palette are loosely pressed make them intensely pigmented yet easy to blend. What’s more: This palette comes with the unique addition of Lady of Gold, a shade that looks white in its pan but transforms into a light gold hue once applied.
Sigma’s latest eye shadow palette, Cor de Rosa, directly translates to “colour of the rose,” so it’s no surprise that it’s packed with pink of every kind: bright, muted, matte, metallic, peach-toned, red-toned… With this palette alone, the possibilities for monochromatic looks are endless.
Dior’s Backstage Eye Shadow Palettes are staples in runway shows and beauty editors’ kits, and this year the brand added one more addition to its roster: Rosewood Neutrals. This nine-shade palette brings muted pinks, plums, and neutral to the table in Dior’s soft and buttery formula.
With colours brighter than a pack of Crayola crayons, it’s no wonder many makeup pros (including Benjamin Puckey) look to Viseart’s Editorial Brights Palette to bring their wildest eye makeup musings to life.
Note that this isn’t the buttery texture of these Huda Beauty Nude Obsessions palettes or the way all nine of its shadows melt into the skin that makes it such a staple to Allure editors — it’s the fact that it comes in light, medium, and dark iterations that let all skin tones have their own nude shades to choose from.
Wondering what Tom Ford is doing here? However, Tom Ford’s plush shadows are as luxe as they come and they’re available in the coolest colour combinations.
Anastasia Beverly Hills
Before rose-gold beauty was everywhere, Anastasia Beverly Hills kicked the trend into high gear with the launch of its Modern Renaissance palette, which features 14 shades of rose gold and nude matte and metallic gorgeousness.
There is a reason the super-affordable Bite Size Eye Shadow Palettes from E.L.F. have gone viral on TikTok — well, there are actually multiple reasons. For the handful of spare dollar bills sitting in your pocket, you could have one of eight available color schemes. Irrespective of whether you pick one that is neutral, bright pink, or subdued purple, you’ll get nothing but full pigment and zero fallout.
A go-to brand for makeup artists and serious beauty insiders alike thanks to its ultra-pigmented, long-wearing formulas, Natasha Denona’s now-iconic copper eye shadow palette sold out in a single hour upon launching.
Considering the shimmering, buildable payoff of Charlotte Tilbury’s eye shadows, it is no shocker that the brand’s latest launch has become an instant hit. The Pillow Talk Instant Eye Palette, inspired by her best-selling lipstick shade of the same name, features 12 matte and metallic pink shadows in pink-leaning hues like champagne, rose gold, and magenta.
Note that compact, stacked eye shadows from Kaja don’t technically count as palettes, but editors love their subtle shimmer so much. Consider one of the eight Bento Bouncy Shimmer Eye Shadow Trios a top priority for your next big travel plans.
Lorac’s Pro Palette continues to be a Sephora best-seller even after being around for years and launching several offshoots. If you’re not sure what keeps fans coming back for more, velvety-feeling, plush powders in 16 versatile shades is a pretty good guess.
Allure’s digital editorial director Sam Escobar doesn’t wear shimmery eye shadow all that much, but they still can’t help but dip into the ones from Jouer’s Rose Gold palette. Each of the shadows is nicely pigmented and pairs well with all of the other colours, even the more unconventional shades like the goldenrod and fuchsia.
In 2020, Too Faced took its all-inclusive approach to the Born This Way foundation shades and applying it to The Natural Nudes Eye Shadow Palette, a line up of 16 neutral hues in pigmented matte and buttery metallic finishes. The brand claims this palette has “the only nudes you’ll ever need,” and we’re inclined to believe it.
When it comes to highly coveted makeup drops, nothing tugs at the heartstrings of beauty lovers quite like a shiny new palette. In case you are a palette newbie, overwhelmed by the cornucopia of shades, take a deep breath and relax — we got you.