Are you trying to come up with a catchy name for your non profit? If YES, here is how to generate lots of non profit business name ideas. There are several names that abound, when it comes to non-governmental organizations. Whilst you can easily detect that some of them are NGOs, yet others may not strike you as one. But, over and above, the idea of choosing a name is to choose one that is so catchy. There are several names you can choose for your non – profit organization; all you have to do is to follow the trend in the industry.

One major factor that guides the naming of a non – profit foundation is the nature of services or the industry they want to operate in. For example; if you want to start a non – profit foundation that will offer medical services or operate in the public health sector, it will be wise to add something that indicates that your foundation is going to be offering medical services just like ‘Doctors without Borders’ or ‘World Health Organization’.

How to Generate Lots of Catchy Non Profit Business Name ideas

Some people find it a herculean task to generate a name for their business, but the fact remains that there are a lot of methods and formulas which you can apply to come up with a great sounding name that is free of ambiguity. In this article, we are going to show you the various methods you can employ for you to come up with lots of catchy business name ideas for your nonprofit business.

1. Outline the goals you have for your nonprofit business

One thing that would give you a nudge in the right direction when it comes to naming your business is the goals you intend to achieve with your nonprofit business. You have to clearly analyze what you want people to think about when they remember your business. Get to know the needs of your target market and the specific emotions you want your brand name to evoke.

While you are doing this, you should also have in mind that whatever name you come up with should be memorable and catchy, relatable to your clients/customers, and set clear expectations relating to the general sense of your business.

2. Brainstorm for ideas

When it comes to getting the best name for your nonprofit business, nothing beats brainstorming. There are a lot of techniques you can employ when it comes to brainstorming for a business name. The process is not only entertaining, but can also be lot of fun for you and your team. When you start initially, it would seem like a whole bunch of silliness, but if you are open hearted, you will be amazed at the kind of names that keep popping up.

Here are a few procedures you can utilize when brainstorming a name for your nonprofit business.

  • Jot down a list of specific keywords for your nonprofit business name.
  • Visualize the type of business you are trying to create and everything that comes along with a nonprofit business to bring life to this business idea.
  • Think of adjectives that would describe your nonprofit business and the types of products you intend to offer to derive inspiration.
  • Experiment with other branding and brainstorming techniques.

The above ideas are just a few general brainstorming techniques. Continue reading to learn more creative strategies to generate business name ideas and various approaches when naming a business.

Other Creative Approaches to Naming a Business

The ideas for naming a new business are endless once you are able to put on your thinking cap. The goal is to come up with the best strategy that works for you and your business name. The following are helpful tips to help you find a unique business name that is relevant to you and/or your nonprofit business:

3. Capitalize on Your Business Location

The name of your city is one great way to brand your nonprofit business and let your community know that you are open for business. You can also think of nicknames that define what your city or state is well known for or use slogans or historical accounts that define your location. You can use these to your advantage when coming up with business names. You should note the following examples;

  • Maine to the rescue
  • Save Rural California
  • We Feed Honolulu
  • Rural Nonprofit Pros

4. Connect Through Emotion

We all know that psychology plays a big role in connecting with people and people who feel connected to your business can easily become loyal customers. This is why words that evoke a certain emotion, reminders of personal experiences, and travel memories may be good for business and branding. Incorporating these experiences in a brand name can be a sure way to earn repeat customers for your nonprofit business. Some examples are thus;

  • We Got You Covered
  • Happy Trees
  • Helping Hands
  • Winning together
  • Happy belly

5. Use Your Personal Experiences

When it comes to naming your nonprofit, you can call to mind your personal experiences. Perhaps you can get an idea or two out of it

  • Dry Feet
  • Warm Buddies
  • Family Away From Home
  • Grace Land
  • Friends by weekend

6. Travel

Yet another way you can come by a great business name for you nonprofit business is to draw inspiration from the places you have visited and your travel experiences.

  • Fly By Sight
  • Roaming Meals
  • Friends by the Interstate
  • Campground Emotional Renewal
  • Loners Route

7. Put Your Knowledge of Pun to Work 

Coming up with business name ideas don’t have to be stressful or boring. You can make brainstorming fun by creating puns, combining two relevant words and/or concepts, or by using same letter and sound repetition. It’s a creative way to construct a catchy company brand name.

  • We Lead the Move
  • Aiming Low
  • Wild High Rescue
  • Tricky Trees
  • Farm Fed Feeders

8. Combine Words for Great Effect

You can also combine a couple of abstract words to get the perfect name for your nonprofit business. You can try out things like this;

  • Colitis Away
  • Profit Makers
  • Foodiconns
  • Birdies Fans
  • Prodding Profiters

9. Employ the Power of Alliteration

Alliteration is the occurrence of the same letter or sound at the beginning of adjacent or closely connected words. For example;

  • Meal Makers
  • Happy Honkers
  • Secret Savers Solution
  • Green Tree Team

10. Keep it Short and Punchy

Oftentimes, simply using one word for a business name can be more powerful and engaging for clients/customers. Carefully consider your brand and brainstorm adjectives and synonyms that describe your business idea. For instance, if you own a nonprofit business, ask yourself how you would describe what you are offering. Consider how you want your customers to feel (confident in the work, relieved, trusting, fulfilled, etc.), and so on.

  • Joypeddlers
  • Wefeed
  • Wastenot
  • Save’em

11. Use popular Names

Naming your business can be as easy as just using your own name; however, there are different directions you can take. Take for example, celebrity names, public figures, or honoring someone you look up to or are close to such as a mentor, friend, or family member.

  • Hal’s Nonprofit
  • Brown’s Savers
  • Will’s Bird Sanctuary
  • Stan Knows Trees

12. Ensure your Business Name is available in your State

Once you have settled with the business name that you think best defines your brand, the next thing for you to do is to have it registered. But before you proceed, you need to make a search to make sure that your preferred business name is actually available for use. You also need to read properly the business name registration guide in your state to make sure that you are not making any mistakes.

More Catchy Non-Profit Organization Name ideas

These are some catchy names that you can choose for your non – profit organization; you can take a cue from the following name;

  • Pro Youth Foundation
  • Malcolm Xavi Foundation
  • Chicago Men’s Club
  • Project Alert
  • Cute Saint Orphanage
  • Going Green Foundation
  • Dream Alive Center
  • Graceful Aging Club
  • Self – worth Foundation
  • Pro – Organic Foundation
  • Pro – Life Foundation
  • Nursing Mothers Foundation

List of Popular Non-Profit Names in the United States to Help you Get More ideas for your Own Name

  • Save the Children Foundation
  • Bill and Melinda Gates Foundation
  • The Henry Ford Foundation
  • World Health Organization (WHO)
  • United Nations Children’s Fund (UNICEF)
  • Human Right Watch (HRW)
  • WikiLeaks
  • Rotary Foundation of Rotary International
  • Wikipedia
  • New York Public Library
  • Planned Parenthood Federation of America
  • Environmental Defense
  • Bill Graham Evangelistic Association
  • Save The Children
  • Oxfam
  • Acumen Fellowship
  • World Bank PNGO Project
  • National Center for Missing and Exploited Children
  • American Red Cross
  • World Wild Life Fund
  • Habitat for Humanity
  • JKF Center for Performing Arts
  • American Cancer Society
  • Amnesty International
  • Doctors without Borders
  • International Committee of Red Cross
  • Boys Scout of America
  • Samaritan’s Purse


Remember to stay on track by selecting the business names on your list that best define your specific nonprofit business. If you have narrowed it down to a few ideas and are finding it difficult to decide on one, don’t forget to ask others for an honest opinion. Since your new business name will be on your products, make sure that it is a positive brand name that you and your customers will be proud of displaying.

Ajaero Tony Martins