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Poultry Farming SWOT Analysis [Sample Template]

Are you about writing a poultry farming business plan? If YES, here is a sample SWOT analysis for a poultry company to help you form a competitive strategy.

Before starting the poultry farm business, you should ensure that you carry out a thorough investigation and garner information from experienced hands before starting off your own, this is so as to save you a lot of heartache and reckless spending when you eventually start the business.

Economic Analysis

The poultry farm business is a growing business that continues to grow as the population grows. Also, people are conscious of what they now eat, and chickens and the eggs they lay are highly nutritious. This means that there is always a ready market for poultry and poultry products.

While this might seem like an easy business to start, it is a highly regulated industry, as there are strict requirements for starting and running a poultry farm. Poultry farms are often affected by diseases when there is a poor handling of the birds, these diseases – chief of which is salmonella – can wipe out all the birds if not handled and reported properly and quickly. Also, the avian virus can be passed to humans, which might lead to their death.

A Sample Poultry Farming SWOT Analysis

Noble Ernest Poultry Farms, LLC do not intend to launch out with trial and error hence the need to conduct a proper SWOT analysis.

We know that if we get it right from the onset, we would have succeeded in creating the foundation that will help us build a standard commercial poultry farm and egg production company that will favorably compete with leading commercial poultry farms and egg production companies like Cal – Maine, Land O’Lake, Inc., Michael Foods and Rose Acres Farms in the united states of America and in the rest part of the world.

We engaged the services of a core professional in the area of business consulting and structuring to assist our organization in building a well – structured commercial poultry farm and egg Production Company that can favorably compete in the highly competitive commercial poultry farms and egg production industry in the United States and the world at large.

Part of what the team of business consultant did was to work with the management of our organization in conducting a SWOT analysis for Noble Ernest Poultry Farms, LLC. Here is a summary from the result of the SWOT analysis that was conducted on behalf of Noble Ernest Poultry Farms, LLC;


Our strength as a commercial poultry farm and egg production company is the fact that we have healthy relationships with loads of major players (agriculture merchants) in the industry; both suppliers of poultry feeds and medications and buyers of chickens and eggs within and outside of the United States of America.

We have some of the latest commercial poultry farming hatchery, tools and equipment that will help us raise and produce eggs in commercial quantities with less stress. Aside from our relationship (network) and equipment, we can confidently boast that we have some the most experienced hands in Santa Fe – New Mexico in our payroll.


Our weakness could be that we are a new commercial poultry farms and egg production company in the United States, and perhaps it might take us sometime to attract big time customers in the industry. We are aware of this and from our projection will overcome this weakness with time and turn it to a major advantage for the business.


The opportunities that are available to us as a standard commercial poultry farm and egg Production Company cannot be quantified, we know that there are loads of households, and businesses such as hotels and fast food restaurants that can’t do without daily supply of chicken and eggs. We are well positioned to take advantage of this opportunity


Some of the threats and challenges that we are likely going to face when we start our own commercial poultry farm and egg production company are global economic downturn that can impact negatively on household spending, bad weather cum natural disasters (draughts, epidemics), unfavorable government policies and the arrival of a competitor (a commercial farm that engage in the rearing of chickens and other birds) within same location.

There is hardly anything you can do as regards this threats and challenges other than to be optimistic that things will continue to work for your good.