Are you about writing a record label business plan? If YES, here is a sample SWOT analysis for a record label to help you form a competitive strategy.

If you are considering starting your own record label, you might just want to consider not making profits immediately. This is so that your ability to be consistent might be established. If continue in the business, it wouldn’t be too long before you gain fame and fortune. All it takes to gain recognition in the music industry is to nurture a world – class music artiste under your label.

Economic Analysis

The cost of setting up a recording label company to a larger extent has reduced from what it used to be; and many thanks to the advancement of technology and perhaps the internet. These days it is now easier to see people set up a recording studio in their houses. All they need do is register a recording label and pronto, they will be in business.

A Sample Record Label Business Plan SWOT Analysis

Dexterity® Record Label Company engaged the services of a core professional in the area of record label and music consulting and structuring to assist the organization in building a standard record label company that can favorably compete with other leading record label company in the united states of America.

Part of what the business consultant did was to work with the management of the company in conducting a SWOT analysis for Dexterity® Record Label Company. Here is a summary from the result of the SWOT analysis that was conducted on behalf of Dexterity® Record Label Company;


Our core strength lies in the power of our team and the state of the art music studio equipment that we have. We have a team that can go all the way to give our clients value for their money; a team that can make an upcoming music artist a star within a short period of time. We are well positioned and we know we will attract loads of clients from the first day we open our doors for business.


As a new record label company, it might take some time for our organization to break into the market and attract some well – established music artists to sign under our label; that is perhaps our major weakness.


The opportunities in the music industry are massive and we are ready to take advantage of any opportunity that comes our way.


Technology and the internet which of course is a major tool for the advancement and gains achieved in the music industry can also poses a threat to the industry. The truth is that with the advancement of technology, it is now easier for new record labels to come into the industry and compete with existing record label.

The internet and social media platforms now makes it pretty easier for record labels both legally registered and un – registered to promote their company and attract new artist as well. Just like any other business, government unfavorable government policies and also economic downturn can pose a threat and challenge to the survival of a record label company.