Do you want to appreciate a customer but you lack ideas on how or what to give? If YES, here are 50 free business gift ideas for customers to keep them loyal.

Being in business requires that you do all you can to ensure that you not only win clients over, but that you retain them and leverage on their network to win over their family and friends. This is the philosophy of most successful organizations hence the need to explore all available means to make it happen.

One of the ways of ensuring that you are at the top of your game when it comes to managing your customers is to ensure that you appreciate them through gifts. Please note that giving your customers gifts should not be restricted to only when you are doing a promo in your organization or when it is your company’s anniversary.

As a matter of fact, if you have a robust CRM software, you will be able to take note of all your clients’ special days such as wedding anniversaries, birthdays, employment anniversaries and the likes. Once you have this information, you can choose to give out special and customized gifts to your clients on these dates.

Although you may decide to give only special customers or qualified customers gifts during their anniversaries especially if you have a large clientele base and you can’t afford to give all of them gifts during their special days.

It is important to state that if you are just starting out in business and you don’t have enough spare cash to buy expensive gifts for your clients, you can start with less expensive gifts, like pens. The truth is that most customers do not really care about the gifts; the feeling that you have them in mind and you truly care about them thumps the monetary value of the gifts.

In this light, here are 50 fantastic expensive and inexpensive gifts that you can give to your customers if you are business owner.

50 Free Business Gift ideas for Customers to Keep Them Loyal

  1. Pens

Expensive ball point pens and even everyday pens that you see around you can be used as gifts to customers. Depending on the caliber of customers you have and the volume of business they do with you, you can give them very expensive and customized pens. You can as well give inexpensive branded pens to your customers and potential customers. If you are looking for gift ideas to adopt as a business owner, you can start with giving out customized pens.

  1. Diaries

It is easy to find corporate organizations printing and giving out their company’s diaries to their customers at the beginning of the year. This is a gift and it is a way to say thank you to customers. If you have a smaller clientele base, this gift idea might not favor you, but if you run a corporate organization with a large clientele base, then you should ensure that your company’s dairy is part of the gifts that you give out to your customers.

  1. Almanac/Calendars

Just like dairies, it is common to find corporate organizations and medium scale businesses printing and giving out almanacs/calendars to their customers at the beginning of the year. It could be table top calendars or calendars that can be hung on the wall or both. It serves two purposes; it is a good gift idea and also a promotional material. So, if you run a medium scale or a large business, then you should consider giving out calendars as gifts to your customers.

  1. Customized Mugs

Tea break is one of those breaks that workers don’t joke with and it is easier to find employees of corporate organizations making use of the organizations branded mugs for tea and also for drinking water. You can as well give out your customized mugs as gift to your customers. Giving out customized mugs is a good gift idea that startup and small – scale companies can adopt.

  1. Lapels

Although most companies give out their lapels to their staff members as part of their dress code, in some cases, a corporate organization can give out their lapel as gifts to their customers. This is most appropriate if the organization is a well-known brand and if people are proud to identify with them.

  1. Face Caps/Baseball Caps

No doubt, face caps/baseball caps with the company’s logo is one of the most popular gifts that are given out by businesses and corporate organizations. If you are looking out for a good gift idea, you can start with giving out your company’s branded face caps. It is a good gift idea that also serves dual purposes; it can be used as gift and also a promotional material.

  1. Free Tickets

Either through promo or as a way of rewarding long standing customers, a company or business can give out free tickets to their customers. The tickets can be for a football game, a basketball game or a movie et al. It is a good gift idea that any organization whether big or small can successful adopt. It is not an expensive gift idea because you don’t have to give all your customers but selected customers.

  1. Free Vouchers

Similar to free tickets is free vouchers and it is a good gift idea that any business or corporate organization can adopt. The free voucher can be used in purchasing products or services from the organization, or it could be used to purchase products or services from other organization.

So, if you are looking for a simple gift idea to give to your customers, you can give out free vouchers and you don’t have to give it to each of your customers but selected few based-on raffles draws or as a reward for their loyalty to your brand.

  1. Customized Food Warmer/Flask

Giving out customized food warmer/flask to your customers and potential customers is another good gift idea that a business owner or corporate organization can adopt. It is a business idea that serves dual purposes; it can be used as gift and also promotional material. If you have the financial capacity as a small business owner, you can choose this gift idea. All you need to do is to purchase food flasks in large quantities and contract printers to print your company’s logo on the flasks.

  1. Customized Water Bottles

Similar to food flasks as gift items is customized water bottles. Customized water bottles can be used by school children and working class people as long as it is standard and looks good. So, if you are looking for a good gift idea to adopt as a business owner, then you can give out branded/customized water bottles to your customers.

  1. Smart Phones

Aside from the fact that telecommunication companies and smartphones manufacturing companies give out their smartphones as gifts during their promos or as a way of saying thank you to some of their loyal customers or high – value customers, a company or business that has no dealings in the telecommunication industry can also adopt this gift item. The truth is that when it comes to giving out gifts, just ensure that it is what you clients will cherish and use and I can bet you a good smartphone falls in this category.

  1. Tablets

Tablets is also one of those gift items that you can be assured that your clients will make use of when you give it to them as gifts. You don’t have to be a telecommunication services provider, a player in the telecommunication industry or any related business for you to be able to give out Tablets. As a start – up company, a medium scale company or a well – established company, you can choose to give out your company’s branded tablets to your customers as a way of saying thank you for remaining loyal to your brand.

  1. Laptops

In addition to smartphones and tablets, you can also give out your company’s branded laptop as a gift item to your loyal customers. No doubt, good brand – new laptops can be expensive, hence you don’t need to give it to all your customers.

You can choose to give your company’s branded laptops to select few customers that are perhaps amongst the 1 percent or 5 percent et al that you generate sales/income from. They will surely appreciate your kind gesture and you can be rest assured that it is not a gift that will be kept in the store as they are going to definitely use it.

  1. Artworks

Good artworks can be expensive and if you can afford it as business owner, it will really be appreciated by your clients. Of course you are not expected to give artworks to everyone on your client list, but you should make it an option especially if you have high profile people as your customers.

Mind you, giving artworks as gifts to your customers is not restricted to only corporate organizations, as a small – scale business owner or a medium scale business owner, you can also give out good and not too expensive artworks as gifts to some of your customers. I am certain that it is a gift that they will appreciate.

  1. Books

If the demographic composition of your clientele base includes avid readers and book lovers, then you need not think further when sourcing for gifts to give to them to show that you care for them. Even though this gift idea does not suit all customers, it is indeed a good gift idea to adopt if you are looking for gifts to give to your customers.

  1. Customized Flash Drives

I guess you must have seen customized flash drives all around you. This goes to show that customized flash drives can be given out as gifts to your customer. This is common among players in the ICT industry. So, if you are a business owner in the ICT industry or related industry and you are looking for a gift idea to give to your customers, you can give out customized/branded flash drives. The truth is that you will be able to give out loads of this item not just to your customers, but also to your potential customers. Besides, it will not only serve as a gift, but also a promotional material for your company.

  1. Washing Machines

Washing machines might be big, but that does not stop companies that have the financial capacity from giving it out as gifts to their highly esteem customers. All you need to do is to ensure that you brand the gifts before giving it out to some of your customers. Of course you may not be able to give washing machines to all your customers, but you can give such gifts to some selected customers as a means of saying thank you for their loyalty to your brand or via promos et al.

  1. Air Conditioner

Just like washing machines, air conditioner can also be used as a gift to your customer. You might not be able to give out air conditioners as gifts to your customers if you are just starting out as a small business owner. But if you run a business that deals in air conditioners and other related gadgets, you might be able to give out air conditioners as gifts. It is indeed a gift that you can be certain that your customers will use and appreciate.

  1. Wall Clock

Branded wall clock is another good item that can be given out as gifts to your customers; it is a gift idea that is suitable for small, medium and large corporations. Giving out your company’s branded wall – clock as gift to your customers and potential customers will serve two major purposes for your organization. It will serve as gift item that will be appreciated and it will also serve as a promotional material for your business.

  1. Wristwatch

Similar to branded wall clock is the branded wristwatch. Branded wristwatch is another good gift idea that a small, medium and large corporations can give out to their customers. It is important to state that there are different ranges of wristwatches, hence the status of your customers will determine the quality of wristwatch to give out to them. The truth is that if you give a less expensive wristwatch to a customer that fancy’s expensive wristwatches, then you can be certain that they are not going to use it.

  1. All-Expense Paid Trip

All expensive paid trips to tourist attractions are usually giving out to customers during promos, but it is a gift idea that you can give to your customers randomly. It is important to note that giving out all – expense paid trips to customers is not restricted to businesses in the hospitality industry; any business or company that has the capacity can adopt this gift idea. You can be rest assured that it is a gift that can be truly appreciated by your customers most especially if the tourist destination is indeed attractive.

  1. Microwave Oven

If you are at a cross on what suitable gift you can give to your customer, you don’t need to stress yourself any further. This is so because there are gifts that can be used by all and sundry at home and in the office and microwave oven falls under this category. So, if you are looking for a suitable gift that you can give to your customers irrespective of their status, then you should consider giving them microwave ovens. Even though you may not be able to give out microwave oven to all your customers, you can give to a select few based on your criteria.

  1. Tee Shirts (Polos)

You must have seen loads of people wearing branded T – shirts of companies and businesses that they are not under their payroll. As a matter of fact, T – shirt is one of the most used gift items that is given out not just to customers, but also to non-customers as well. Aside from the fact that it is a good gift idea that a small, medium and large corporation can adopt, it is a gift idea that is usually used as promotional material. Depending on the quality and quantity, it is an affordable gift item.

  1. Customized Towels

Customized towel is another good gift idea that small, medium and large corporations can give out to their customers. This gift is suitable for both high-profile and low-profile customers. Just ensure that the towels are of good quality and well – branded if indeed you want your high-profile customers to appreciate and make use of it.

  1. Customized Handkerchiefs/Face Towel

If you don’t have the financial capacity to give out towels as gifts to your customers, you can choose to give out your company’s branded handkerchiefs or face towels. The fact that it is not expensive means that you can give out your company’s branded handkerchiefs/face towels to all your customers and non-customers as well.

A quick secret: if you intend giving out your company’s branded handkerchief or face towel to high profile clients and you want them to appreciate and use them, then you should ensure that you crest the name of the client on the face towel or handkerchief. You can be rest assured that they are going to appreciate it.

  1. Cars

Cars! Yes, cars can be used as gifts to your customers if you run a big business and you generate huge sales from the business. You don’t need to be an auto dealer or auto manufacturing company for you to be able to give out car gifts to your highly esteemed and loyal customers. The only drawback with this gift idea is that you can only give out a very limited number to your customers but you can be rest assured that it is a gift that your customer will truly appreciate.

  1. Bags

Just like T – shirts and face caps, another common gift that serves dual purpose and a gift that you can easily see around town is branded bags. So, if you are looking for a good gift idea that can serve as both gift and promotion material for your company, then you should consider branded bags.

It is important to state that there are different qualities of bags and if you intend giving out your company’s branded bags to high profile clients and you want them to appreciate and use them, then you should ensure that you crest the name of the client on the bag or give them a good leather bag.

  1. Briefcases

If you don’t want to give out bags to your customers simply because you are not sure if the client is going to use the bag, then you should go for briefcase. This gift idea is highly suitable if the demographic composition of your clientele are corporate executives and politicians. The fact that a good briefcase can be expensive does to stop a small – scale business from giving them out as gifts. No doubt, it is a gift that will be appreciated if it is given to the right customer.

  1. Branded Umbrellas

Branded umbrellas are another common gift that businesses and companies give out to their customers. It is a gift that is suitable for all customers and it can be given out by small, medium and large corporations. It is important to state that branded umbrellas serve dual purposes; it is not just a gift item, it is also a promotional material.

  1. Rainboots

Just like branded umbrellas, branded rainboots can also be given out as gifts to your customers. It is a gift that is suitable for all customers and it can be given out by every business regardless of size. It is important to state that branded rainboots serve dual purposes; it is not just a gift item, it is also a promotional material. If you have plans to give out branded rainboots to your customers, ensure that it is a gift that they are going to use or else it won’t really serve its purpose.

  1. Raincoats

If you are looking out for a suitable gift item to give to your customers and your business is located in a region with heavy rainfall and snowfall, then you can give out branded raincoats. You can as well choose to give out rainboots and raincoats to your customers as gifts if you can afford it; it is a complete pair. It is a gift that is suitable for all customers and it can be given out any business not factoring its size.

  1. Customized Throw – Pillows

If you have seen customized and branded throw pillows, you will truly appreciate it; it is an item that can be used as a gift to your customer. Trust me, if the throw pillows are nice looking, you can be rest assured that your customers will make use of them.

So, if you are looking for a gift item to give to your customers and you don’t have the financial capacity to give out expensive gifts, then you should consider giving out branded and customized throw pillows. Just ensure that the throw pillows are of good quality.

  1. Neck Ties

Neck ties and bow – ties with your company’s logo can be used as gifts. Even though some people will not be caught putting on a tie that has a company logo, that does not rule out the fact that it can be used as gift items if you are looking for gifts to give to your customer. If you truly want your customers to make use of your neck – tie gift, then you should not bother branding the tie. Just ensure that the ties are of good quality and you are good to go.

  1. Cufflinks

Unlike branded neck ties, the average person would not mind making use of a branded cufflink if they receive it as gift from a company. So, if you are looking for a gift item to give out to your customers, a gift item that you want them to use and not just to dump, then you should consider giving out branded and un-branded cufflinks. Please note that this gift is highly suitable if the demographic composition of your clientele comprises of people who make use of cufflinks.

  1. Jewelries

Good jewelries can be truly expensive hence it will be truly appreciated if given as a gift to your customers. Although this gift item might not be suitable for all your customers, but if you have successfully carried out your survey and you know what you customer will appreciate and make use of, then the goal of giving them the gift will be achieved. So, if you have customers than fancy jewelry, then you should endeavor to give them good jewelries. The jewelries might not be too expensive, but just ensure that it is well – packaged and presentable.

  1. Souvenir

Souvenirs that are highly appreciated in the locations that your customers are located can serve as a gift item from your company. The essence of giving out gifts to your customers if for them to know that you truly care for them much more than their money, you appreciate their loyalty and above all you want them to make use of the gift. The souvenir might be a replica of a plane, statue of liberty, Eiffel tower, London bridge, a castle or any historical building or facility. It is a gift that is suitable for all customers and it can be given out by any size of business.

  1. Your Products or Services

One of the simplest forms of gift to give out to your customers is your products or services. Even though most customers will prefer something different if given the option to choose, but there are loads of people that will appreciate freebies as gifts from the organization they patronize from. Good enough, it is a gift that is suitable for all customers and it can be given out by any business as long as they have products or services that they are offering. It could be free airtime, free detergent or free financial consultation et al.

  1. Branded Wristbands

In recent time, loads of businesses and organizations give out branded wristbands as gift item to their customers and potential customers as well. Although wristbands are cheap, but there are people who wear them and appreciate it when they receive it as gift. Besides, it is a gift that is suitable for all customers and it can be given out by small, medium and large corporations. It is important to state that branded wristbands serve dual purposes; it is not just a gift item, it is also a promotional material.

  1. Customized Laptop Bags

Just like regular bags, T-shirts and face caps, another common gift item that serves dual purpose and a gift that you can easily see around town is branded laptop bags. So, if you are looking for a good gift idea that can serve as gift and also promotion material for your company, then you should consider giving out branded laptop bags.

It is important to state that there are different qualities of laptop bags and if you intend giving out your company’s branded laptop bags to high profile clients and you want them to appreciate and use them, then you should ensure that you crest the name of the client on the laptop bag.

  1. Customized Duvets

If you are into the production of duvets, then you should consider giving out duvets as gift to your customers. Even if you are not into the production of duvets, you can still give out good duvets as gifts to your customers. Just ensure that you have done your underground findings before investing in this gift item if you truly want the customer you are giving this gift to appreciate and make use of it. Irrespective of how big your business is, you can adopt this gift item.

  1. Branded Headbands

Branded headbands can also be given out as gifts to your customers. But the little drawback is that if you have plans to give out your company’s branded headband to your customers, it will be nice if it is in a pack of sports kits. That is, it is most appropriate if you include it is a gift pack that contains T – shirts/polos, shorts/track suits, wrist bands and face caps et al. The truth is that there are loads of sport lovers putting on branded sport kits of companies that they are not part of. So, if you are looking for gifts to give to your customers, then you should consider giving out branded headbands.

  1. Customized Waste Basket

Customized waste basket is yet another good gift idea that can be adopted by small – scale businesses, medium – scale businesses and larger corporations. As simple as this gift idea looks, it is highly useful and you can be rest assured that your customers are going to make use of them either in their offices or in their homes. Besides, this gift idea serves dual purposes; it can be used as a gift to say thank you to your customers for their loyalty and also as a promotional material for your organization.

  1. Children’s Toys

If your products or services are designed for children, then one of the most suitable gifts that you can give to your customer is children’s toys. As a matter of fact, when you give out good children’s toys to your customers (for their children) you will be amazed at the rate your brand will be spread by these little children. It is a gift idea that can be adopted by any business regardless of size. Just ensure that your company’s logo is on the toys and you will be home and dry.

  1. Branded Balls (Footballs, Basketballs, Tennis Balls et al)

If the demographic composition of your clientele base consists of sport enthusiasts, then you don’t need to think further if you are looking for a gift idea to adopt when making plans to give out gifts to your customers. All you need to do is to look for different customized balls; it could be footballs, basketballs, rugby balls, tennis balls and volley ball et al.

The truth is that if you drive around town or walk around a car park, you are sure going to see branded balls in cars. Most often than not, they are used as decoration and also identifying with the brand. It is a gift idea that can be adopted by any business and you don’t necessarily need to run a business in the sports industry.

  1. Key Holders

As small as key holders are, they are one of the gifts that are always given out by organizations because they are affordable and you are certain that your clients are going to make use of them despite their status. So, if you are looking for a gift idea to give to your customers and you don’t want to spend much, then you should settle for key holders. Just ensure that they are nice and attractive.

  1. Wine

Companies actually give out expensive wines to their customers as gifts and you can do so as well if you are looking for gifts to give to your customers. One thing about this gift idea is that you must go the extra mile to find out the wine label that your clients like before giving the wine as gift.

The truth is that if you give people wines that they don’t drink, the essence of giving them the gift won’t be achieved even if they collect it from you. For instance, if you give a client who does not drink alcohol an alcoholic wine, it is certain that the client will not drink the wine.

  1. Perfume

Just like wines, companies also give out perfumes to some of their customers as gift to say thank you for their loyalty and it is a gift idea that can be adopted by any business that has an interest in cologne. If you don’t want to get it wrong with this gift idea, then you should ensure that you find out the perfume that the client uses before purchasing the perfume. I must warn, it can be expensive giving out quality perfumes as gifts hence it should be given out to only few selected customers.

  1. Bicycles

Giving out bicycles as gift is a cool way to appreciate your customers for their loyalty to your brand; it could be children’s bicycle, adult bicycle or sport bicycle and it could even be bicycles for the handicapped. It is a gift idea that can be adopted by medium scale businesses and larger corporations; the difference can be in the quantity of the bicycles to be purchased.

  1. Branded Muffler

Branded muffler is yet another good gift idea that you can adopt if you are looking for gifts to give out to your customers. As a matter of fact, this gift idea is not restricted to sport clubs and players in the sports industry; and it is a gift idea that can be adopted by small, medium and large corporations.

  1. Hampers/Gift Box

It is the practice of organizations and businesses to give out ‘Christmas hampers’/gift box to their customers during festive period (holidays) and you can start with this gift idea. One good thing about hampers is that you can add various items in it and you can be rest assured that there will be things in the hamper pack that whoever you give the gift is going to use.