The use of gifts as an incentive to attract and maintain customers’ patronage is probably the most popular but under utilized marketing strategy. Although it is being used by most businesses today, it can still do a lot of magic when applied with new creative ideas. Gifts are appreciated by all. Sending gifts to someone …
Sales Strategies
Have you ever pondered about the magic words used by copywriting gurus that make absolutely no one able to resist their offer no matter the price? If I decide to reveal to you the exact step by step guide to writing a sales letter that attracts profit; will you be willing to learn? Do you …
If advertisement is a sure way to reach out to potential customers, then learning and mastering the art of ad copywriting would not be out of place. Ad copywriting and web copywriting share almost the same technique but both are used in two different medium. Ad copywriting is to newspapers and magazines while web copywriting …
Do you run a direct mail order business? Do you want to learn how to increase your direct mail response rate? Do you want to improve your direct mail order sales? If your answer to the three questions above is yes; then read on as I share with you 111 ways to improve your direct …
If you create your business website or blog without paying the least of attention on its content, it is highly erroneous. Whether you accept it or not, there are people who believe that spending money for a professionally made content and its marketing is nothing bit a sheer wastage of money as the product or …
Do you want to attract new customers or clients to your small business fast at a low cost? If YES, here are 20 cold calling tips & tricks to help boost sales. A lot of people believe cold calling is no longer in use but many businesses are generating huge sales from it. From the likes …
Do you want to sell your products to customers without being rejected? If YES, here are 20 sales tips and tricks to help you overcome objection as a beginner. Nobody likes to hear the word “No”; not even the most successful salesmen. Objections are serious zeal killers and when people say no to you after …
The sales team of any organization is an important arm of the organization because they are responsible for convincing people to buy the organization’s products or services. In essence, they are at the forefront of generating revenue for their organization. The truth is that any organization that is in business to make profits must have …
What has influencing customer’s psychology got to do selling a product? Well, you will find out further down this article. The whole concept of marketing and sales is to positively toy with the psychology of your customers with the aim of selling more products. Influencing your customer’s psychology and selling your products fast begins with …
Are you afraid of marketing door to door but you want to face your fears? If YES, here is exactly how to approach and sell a product to a customer face to face. Sales is one of the most important aspects of business and the reason is because without sales, there will be no revenue …
How do you get leads for your small business? How do you increase sales? Well, this article will answer your question in detail. Most business owners are so much preoccupied with the day-to-day running of their businesses that they hardly have time to attract and win new customers. But businesses cannot survive if they don’t …
Increased sales equals increased revenue and an increase in revenue would lead to an increase in business profits. A lot of business owners come up with smart business ideas but unfortunately, they hit a plateau when it comes to the sales aspect of their business. It doesn’t matter what kind of products you sell or …
The best way to persuade your customers to purchase your products is by showing them that they need your product and this could be done in two ways; educating them about the product and advertising the products to them. However, the major determinant of whether you would be able to attract more customers or not …
It is a proven fact that if you truly want your employees to perform at their peak, then you must be ready to motivate them to do so. Much more than the salaries they earn and the commissions they get from time to time, you just have to put structures in place that will keep …
The aim of every entrepreneur or organization is not just to manufacture products, but to sell their products and services and that is why it is very important to put in place strategy that will help you sell your products and services. The income you generate in your business is dependent on the sales plan …
Is your sales pitch too pushy and pissing off clients? If YES, here are 15 guaranteed ways to handle rejections in sales and still close deals like a pro. Rejection is inevitable as long as one is working in sales. Even high flying sales representatives will hear no every once in a while. It is …
Do you have a hard task identifying potential clients from the time wasters? If YES, here are 7 smart tips on how to qualify sales leads and prospects fast. Qualifying is simply the means of finding out if a lead is actually a prospect. Whilst a prospect is someone who has the potential to become …
Are you considering using high/low pricing for your retail store? If YES, here is how high / low pricing strategy can help you sell slow moving merchandise. High low pricing is a pricing strategy where a company leverages sales promotions to encourage consumer purchase. For slow selling products, it is a strategy where the prices …
Effective business presentation can help a business reduce internal conflict and increase external sales. Business presentations can be used to confirm a company’s financial viability, to cast a vision for a managerial staff and to honour the accomplishments of valued employees. Businesses and professional firms use presentations to inform, educate, motivate and persuade internal and …
Face-to-face or door-to-door marketing involves going from one business (or customer) to another physically with the intention of selling to them a product or service. Face-to-face marketing may seem like a nerve-wracking thing to do for the new entrepreneur or freelancer, but when it is done correctly, it can be a very powerful way to …
As a business owner, before you can sell any of your goods or service, you will need to have customers. But in order for you to find those very much needed customers, you will need to go through the long and tedious process of prospecting. Prospecting for new customers is a must for every business, …
Do you want to determine if your sales forecasting process is direct or indirect? If YES, here are proven methods you can use in 2023. Forecasting basically means estimating the quantity, type and quality of works to be carried out in the future e.g. sales. For any manufacturing concern, it is very necessary to assess the …