Wrapping a food truck will cost between $2,500 and $5,000 depending on the provider you hire and the quality of the food truck wrap. Note that your cost may also differ based on the vehicle’s size and structure. When aiming to wrap a food truck, it is essential to collaborate with top designers and fitters…

 

No. Even if it is to keep your kitchen equipment from wobbling while driving, anchoring equipment is not required in a food truck. You know that driving your food truck, the movement can lead the equipment and ingredients in the truck to jiggle around. A badly placed knife can drop to the ground with only…

 

The colors you use to adorn your mobile food truck will have a big influence on how hooked your patrons are to your activity as well as how they feel. Colors may make your patrons feel happy, increase their desire to eat, and also help you increase your revenue. Note that before you paint your…

 

Although this will vary based on certain factors, but the cost to design a food truck is around $30,000 to $120,000. A successful food truck business will need an internal design that accommodates current and future growth capabilities, and an exterior design that will attract one’s target buyers. Have it in mind that from a…

 

Are you wondering what type of flooring is best for food truck? If YES, here are 5 best flooring for food trucks in 2023. Truly without a working truck and power, you wouldn’t even have a business in the first instance – however, your food truck layout is where the planning becomes very detailed and…

 

Are you wondering what food truck design software and app is good to use? If YES, here are 10 best food truck design software and app in 2023. As a food truck owner in this technological age, having the right software and app can take the stress out of managing and running your food truck…

 

Are you wondering what type of security camera is best for food truck? If YES, here are 10 best security camera for food truck in 2023. Food trucks are very much vulnerable to theft just because these are mobile stations and are easier targets than brick and mortar restaurants. It is therefore necessary to always…

 

First and foremost, the size of the generator you need to run a food truck will depend on a few very important factors. However, to run a food truck, you are looking at a minimum of 3000 watts or 25 amps to run basic equipment such as fridges, blenders, or microwaves. It is suggested you…

 

The price of designing a new food truck will be between $30,000 and $120,000, depending on numerous factors that will be highlighted below. Starting and running a food truck business is a joy; it is a lucrative industry, you meet interesting people every day, you work where and when you want to, and you are…

 

Wastewater tanks, also known as grey water tanks, are where all used and contaminated water will go once they are generated. This will always be on board your truck until you get an approval to create a disposal station. Food truck grey water is waste water generated from your truck’s hand and three compartment sinks,…

 

Cargo trailers are trailers that are utilized to transport goods, livestock, and other items from one location to another. A cargo trailer is usually not equipped with a means of locomotion in and of itself. Instead, the trailer is attached to some means of conveyance in order to manage the transport from one location to…

 

Do you want to power your food truck and you are considering what type of electric generator to use? If YES, here are 10 best electric generator for food trucks. Since food trucks fully depend on electricity to run their businesses, it’s very crucial that your food truck has a proper generator. Even if the…

 

Are you remodeling your food truck and you are considering what type of A/C unit to use? If YES, here are 5 best air conditioner for food trucks. If you run a food truck, particularly in a warmer region of the country, you will have to face the struggle of extreme temperatures in your kitchen….

 

Are you wondering what type of battery bank is best for food truck? If YES, here are 5 best battery bank for food truck in 2023. Mobile businesses are growing rapidly in the United States, with coffee vans, food trucks, dog groomers, music DJs, mobile mechanics and auto detailers, nail salons, clothing and accessory stores…

 

Kitchen – grade stainless steel is the best material for food truck wall. It is a safe, easily sanitized material when installed properly. Note that stainless steel also enhances and protects the exterior of the food truck. Owing to its light weight and durability, aluminium square tubing can be used on the outside walls, around…

 

According to reports, most of the top-of-the-line commercial food trucks have 3 inches of polyurethane foam installed in the floor, walls and ceiling and 4 inches of polyurethane foam installed in the front wall for insulation. Polyurethane foam is one of the most popular types of materials used as insulation and it has proven to…

 

Are you remodeling your food truck and you are considering what type of grade hose to use? If YES, here are 10 best food grade hose for food trucks. A food grade hose is mainly used for the bulk transfer of food products through suction or pneumatic systems. These suction and discharge hoses are exclusively…

 

Designing a food truck is an enormous undertaking, a challenging task, but a crucial step that promotes business growth. After all we humans first eat with our eyes even before we even taste the food. A food truck’s design will be the first thing customers visually digest before they even look at your plating. Note…

 

A Food Truck exhaust fan is a mechanical ventilation device that creates an airway for impure or contaminated air to freely pass through the vent and draw in clean air into the truck. In turn, the fan will improve the quality of air indoors. Ignoring this can result in a significant loss of money and…

 

Are you remodeling your food truck and you are considering what type of propane tank holder to use? If YES, here are 8 best propane tank holder for food trucks. Propane tanks are a vital piece of equipment for almost every type of party trailer or food truck, irrespective of the type of on-the-go cuisine…

 

The official definition of the term cash register is that it is “a business machine that usually has a money drawer, indicates the amount of each sale, and records the amount of money received.” A cash register logs transactions that happen in the business, creates a record of the money coming in and going out….

 

Are you remodeling your food truck and you are wondering what type of water tank to use? If YES, here are 8 best water tank for food trucks. For food truckers, especially first timers, one factor that tends to be overlooked is the size and type of water tanks required inside the truck. Aside from…

 

Are you remodeling your food truck and you are wondering what type of steel sheets to use? If YES, here are the best food grade of stainless steel sheets for food trucks. Stainless steel sheet more commonly means the thin metal sheets of stainless steel up to 6mm thick. Pieces thicker than 6 mm (0.25…

 

Are you remodeling your food truck and you are considering what type of water pump to use? If YES, here are 5 best water pump for food trucks. A functional water system is a very crucial part of a standard food truck. In fact, the built-in holding tank in any truck is expected to be…

 

Are you remodeling your food truck and you are considering what type of led light to use? If YES, here are 5 best led lights for food trucks. Ever seen a food truck at night? Those colorful, bright, bouncy and beautiful lights that line the truck and its environs is the work of LEDs. It…

 

Do you run a food truck and you are considering what type of vehicle model to use? If YES, here are 10 best vehicle models for food trucks & trailer. When it comes to starting a food truck business, one of the areas you need to get right if indeed you want to maximize profits…

 
 

Do you run a food truck and need a cost effective way to keep it safe from fire? If YES, here are 6 best fire suppression system for food trucks. Within the past few years, the mobile food truck industry has grown expediently across the United States, with cities and towns holding weekly food truck…

 

Do you want to power your food truck with a generator? If YES, here are 10 best type of generators for food truck; both quiet and not quiet generators. Food trucks are becoming a very profitable in modern America, and the industry is growing massively. So many people are reaping the benefits of making their…

 

Almost everybody loves food truck fare because it is adjudged to be fresh, tasty and equally healthy (depending on the food in question). A lot of food trucks today set themselves apart from the crowd by offering meals that are not only fresh and healthy, but they also use eco-friendly preparation formats. As part of…

 

The typical solar panels found on most food trucks in the United States range from 100 watts to 160 watts. But as long as it can produce about 30 AH of battery charge between 5-9 hours of sun exposure, a food truck can use it to substitute power and electricity needs. To properly estimate the…

 

Do you want to install a low profile exhaust fan on your food truck? If YES, here are factors to consider plus 5 best wall mounted exhaust fan in the market. A Food Truck exhaust fan is very crucial in operating your mobile restaurant and some municipalities legally require them. Note that all fans do…

 

Do you want to convert a trailer or school bus into a food truck? If YES, here are 5 menu ideas and concept that can work on a trailer or school bus. Due to the growing popularity of food trucks, many old school buses are seeing a life extension by being converted into rolling restaurants…

 

Do you want to perfect your food truck design by installing a sink? If YES, here is a 6-step guide on how to install a sink in a food truck. Whether it is installed in the kitchen, bathroom, laundry room, or in a Food truck, a sink is an integral part of every home and…

 

Do you want to know how food trucks get power supply? If YES, here are 4 sources of energy for food trucks and the best reliable option (inverter generator). Food trucks are becoming a very profitable in modern America, and the industry is growing massively. Many people are reaping the benefits of making their restaurants…

 

The answer is YES and No, depending on a few factors such as location, climate, weather, type of menu, etc?. If you operate your food truck, particularly in warmer regions of the country, you will definitely struggle with extreme temperatures in your kitchen. Some food truck business owners even reveal that they have had to…

 

Do you want to paint your food truck but you are concerned about the cost? If YES, here is how much it cost to paint a food truck or cover it with vinyl. One thing that lures people to food trucks, apart from the food they sell, is the colour and decoration of the trucks….

 

Do you want to open a food truck and you are about designing your dream food truck? If YES, here is what the inside of a typical food truck looks like. First, you have to understand that no two food truck businesses are the same. It simply means that no food truck interior is expected…

 

Do you want to know what size of fire extinguisher is right for your food truck? If YES, here are 3 factors to consider before buying a fire extinguisher. Food trucks are expected to be equipped with an easy to reach Class K fire extinguisher, which are designed to put out fires resulting from grease…

 

Are you about starting a food truck business and you want to build a food truck? If YES, here is a cost breakdown for building a food truck from scratch. If you have mechanical experience, an engineering background, and are really good at solving problems, you can really build your own food truck from scratch….

 
 

Are you remodeling your food truck and you are wondering what size of hot water heater to use? If YES, here are the 5 best water heaters for food trucks. A functional water system is a critical part of a standard food truck. In fact, the water system’s built-in holding tank in any truck is…

 

Do you want to run an eco-friendly food truck business that is efficient and profitable? If YES, here are 20 best ways to make your food truck eco-friendly. When people think of food trucks what usually pops into their mind is food, environmental waste and pollution. They rarely associate food trucks with environmental friendliness because…

 

Now that you understand why your food truck design matters more than ever, you might be wondering if you need external help or a designer and where you will find one. Unless you are a graphic designer, this isn’t something you should attempt on your own. You want your truck design, logo, branding, color scheme, website, social media, and more to be cohesive. This is where the experts come in.

Consider hiring a professional and although this will cost you more than an amateur, but the results will be worth it. Interview graphic designers and ask them about not only creating your logo and food truck design but putting together a cohesive branding package for you. Ask the designer if they have experience with custom car/truck wraps and if they currently work with a skilled printer.

However, if spending so much money isn’t part of your game plan, you can always hire an amateur like a design student or freelancer. Just remember to also ask the same questions you asked the professional designer. You want this person to have some experience with large, custom graphics and especially vehicle wraps.

Finally, when working out your food truck design, you want to think about the message you want to convey. What feeling do you want your visitors to walk away with? Note that this extends past your food to the design of your food truck.

You want your food truck, logo, and colors to stand out to the customers. You want your presentation to be memorable, and something your customers won’t forget. You are after a food truck design that sticks with the customer long after they have left.

In a crowded food truck park, it often doesn’t matter which truck has the best food, especially because often they all have great food. Therefore to stand out from the competition, your truck is expected to be attention-grabbing, clean, and design-rich. Draw attention, grab the customers’ curiosity, and entice them with your food so you are the busiest food truck in the park.

A food truck is more or less a rolling billboard, so it is critical to get the design right, even if that means investing more money up front. Notably, your food truck’s design will become the basis for your branding efforts. Your colors, logo, and overall vibe will be what your customers come to associate with your food, so the design is about more than just attracting hungry diners. Here are top factors to consider when designing your food truck;

Important Factors to Consider When Designing Your Food Truck

  1. Truck Angles

Although you may very well spend the majority of your time in one spot, you can’t neglect how your truck will look in other situations. When you are driving on the highway, will people still get a positive image of your brand? Have it in mind that the little drive time provides valuable advertising opportunities.

Experts note that vehicle wraps can create between 30,000 and 70,000 impressions in a day. While that number is likely for wraps that are on the road all day, your truck will still catch eyes in between setups, so it needs to look good.

Note that the most critical concern is that your truck’s design shouldn’t be marred by things like opening the doors or the service window. If your design creates unintended imagery or blocks vital information like your logo or text, it isn’t working as well for you as it should be. Remember that all of these elements should be visible and clear at all times, whether you are set up for business or have closed up shop for the day. Design with all configurations in mind.

  1. Vinyl Wraps vs. Paint

Right before you find a designer, you will also have to make the decision of whether you want to use vinyl wraps or paint for the outside of your truck. Vinyl wraps are more popular because they make it easier to get a precise design and can take advantage of graphics. Nonetheless, wraps are more costly, so you will need to keep that in mind if you are on a budget.

Another option is to do a mix of the two. This can be accomplished by painting your truck a solid color and then adding vinyl stickers that feature your logo or other images. This will save you money while still giving you the opportunity to design an eye-catching truck.

  1. Customer’s Emotions

Have it in mind that color psychology plays into marketing by identifying and appealing to peoples’ associations with certain colors. For instance, many consumers find red colors to be bold and create a sense of urgency, so many restaurants choose red. Also, yellow is often optimistic and creative, but some consider it cheap. Read up on color theories and see if you can use them to your advantage when selecting brand and graphics colors.

Apart from color, look for other aspects that can influence the customers’ emotions. After all, much of marketing is about making people feel a specific emotion. Are you stationed outside of a ballpark, where you want customers to feel the all-American vibes of your classic-recipe hot dog truck? Are you hitting the farmer’s market crowd, where freshness and local ingredients are aspects they value? Try to work with those characteristics in your designs.

Note that an all-American design might feature red-and-white stripes or a pattern that looks like the stitching in a baseball. If you are appealing to people who like fresh food, then choose to focus on enticing, crisp images and green colors. Use the things your customers value to elicit certain feelings and positive associations with your food.

  1. Letterings

Food trucks mostly end up in environments where people see them from far away, like festivals and city streets. Therefore, designs with large fonts and imagery are much easier for people to see from a distance. In addition, most of the readability of a sign comes down to several characteristics of its text — namely the height, color, and font.

Large lettering is easier to see, especially if it is located high up on the truck. Note that one way to really boost your visibility in this aspect is to use 3D lettering atop the truck. With a more traditional 2D design, large letters are always a wonderful idea. In terms of font, consider big and bold styles that are easy to read. Small, ornate styles could be too difficult for many people to read, especially those with low vision.

Text isn’t the only element that needs to be sized up for your food truck. Have it in mind that images also need to be seen far and wide, whether they are illustrations or photos. Showcasing your menu is great, but don’t overcrowd the truck with pictures of every dish. Just decide a select few to show off in high-resolution imagery.

Also, don’t forget that color will play a role in how legible your text is from far away. High contrast ensures that readers can differentiate your text from the background and that it is particularly readable for people with low vision.

Note that colors like blue on white, white on black, and black on yellow create high-contrast combinations. Check out the guide created by the Outdoor Advertising Association of America (OAAA) to see more options. According to the OAAA, designs with high color contrast improve outdoor advertising recall by 38%, so it is worth paying attention to.

  1. Colour

Whether you are stationed on a busy street or at a festival or fair, bright colors can make your food truck stand out against the background. They should also, of course, match your food and brand. Always remember that the color of a food truck wrap will influence the associations that customers have with your food.

For example, a bright green truck might invoke images of freshness and plant-based foods, while a neon color could be fun and vibrant for something with a retro feel. Whatever theme your restaurant has, your colors should support it.

Also note that bold colors are necessary, and part of being bold means being decisive about your color choices. Don’t use a rainbow of colors that overwhelm the viewer as too many colors can clash and don’t offer a strong match to your brand identity. Instead, select a few colors that work well together and are a part of your overall look. If you choose your colors well, you can turn your food truck into an excellent display of your brand’s image.

  1. Your Logo

Your logo will also be a big part of branding your truck. Will you use a visual representation of your name? Or, will you show off the food you are selling with your logo? Furthermore, these questions will help guide the direction of your branding efforts. If you are looking to cater weddings with your truck, perhaps a more classic, upscale logo that simply showcases your name would be best.

Meanwhile, if you are looking to stand out in a busy city, your logo should be fun and can definitely be edgy. You should also note that the font used for your logo should be legible. You don’t want to fall in love with a font that no one can read.

Food Truck Floor Plan ideas and Tips to Consider

  1. Health and Safety Regulations

No matter where you are in the journey towards owning a food truck, it is important that you develop a clear understanding of everything that can influence your decisions. To guarantee that your business operates safely and legally, take extra care to adhere to your local health and safety codes. Failure to do so can result in your business being fined or even shut down.

  1. Truck Dimensions

The length and width of your truck have a large impact on how you choose to organize the layout and everything in it. No matter what size your truck is, you will be presented with the challenge of fitting all the equipment you need into a limited space. According to Marco Novo from Chef Units, the most common food truck sizes are 14 feet, 16 feet, and 22 feet.

  1. Truck Equipment

If you want to design a food truck floor plan by yourself, consider the food truck equipment you need to buy and the unique space you will be working in. You can cater to the space you are working with by mapping it out and designating specific zones for equipment based on the truck’s dimensions. For instance, remember that you can take advantage of the vertical space of your food truck by buying a combi oven, shelving, and hanging racks.

  1. Kitchen Layout

Outfitting a food truck kitchen for business is more like designing a commercial kitchen for a new restaurant. You are expected to designate areas for cooking, chilling, storing, and serving. And since a food truck is much smaller than most restaurant kitchens, you will have to utilize every inch of space.

Owing to the size and style of a food truck, there are only a few layouts that can be considered. Normally, both sides of the truck are lined with items, and there may be something across the back, as well. But you are expected to have adequate room for the employees to move around, so the equipment has to fit the space very well and be efficient,too.

Conclusion

Food truck design is indeed dependent on how you want customers to feel when they see your truck. Note that after you have been around for a while, they will start to associate your colors and logo with the delicious food they crave.

It is necessary to incorporate these themes into your website and social media too. Don’t be afraid to get creative as this will earn you extra points with diners. Starting a food truck can be overwhelming at times, but when you see your vision come to life, you will realize how much of a difference a well thought out design can make.